所有跨境电商卖家都想要 Feedback & Review，亚马逊好评的重要性就无需多说，最直接就是能带来订单。但是怎样索要好评却是一门技术活，掌握好规律，保证让买家们能服服贴贴的给卖家 feedback 和 review。
一、邮件发送时间点是提升留评率关键
二、抓住买家开启邮件黄金时间
通过数据发现，电邮发出去23.63%的收件者会一小时之内打开，9.52%的收件者会在两小内打开，三小时和四小时数据就会下降相当明显。如果邮件在当天发送没有开启，收件者隔天开启率将会接近零。
三、索取五星评论优质模板
模板一
Hello Amazon Valued Customer,
Great news! (你的店铺名) order has been shipped. It left our warehouse earlier today on its way to you! You can expect it on your doorstep within the next (货物寄达天数) days (most likely sooner).
You made a great customer choice shopping with us. At (你的店铺名), we truly care about your customer experience and, just importantly, your product experience. We are 100% dedicated to your complete satisfaction. Feedback and Product Reviews help us provide you and all (你的店铺名) product and Amazon customers with a better product and service.
Leave Product Review: Product name 1
Leave Product Review: Product name 2
Leave Product Review: Product name 3
That’s it for now. We appreciate and value your business. If you have any questions or concerns please let us know. If you do not receive your item within (需送货天数) days, then please contact Amazon support here:
Amazon Customer Support
Best Regards,
(你的店铺名) Customer Care Team
需要注意的是，此卖家对物流非常有信心，可以很确定货物寄达天数。如果你不是做 FBA 的还是先不要写这样清楚吧！
模板二
Dear Buyer’s full name,
(店铺名) from Amazon would like to thank you for your recent purchase.
Our record indicates that your order has been delivered or will be delivered to you shortly. We want to make sure you are completely satisfied with the product you have purchased. Please let us know if there is any issues, questions or concerns. Our customer support team is standing by to assist you.
If you are satisfied with the product, please take a moment to submit a product review here:
Leave Product Review: Product name 1
Leave Product Review: Product name 2
Leave Product Review: Product name 3
If you’ve had a pleasant buying experience from our store on Amazon, please leave us feedback by clicking on the following link:
Leave Feedback
Thank You,
Customer Service Team
模板三
Dear Buyer’s full name,
Our records indicate that you have recently purchased a
Product name 1
Product name 2
Product name 3
from us on
To leave a product review, please sign into
Leave Product Review: Product name 1
Leave Product Review: Product name 2
Leave Product Review: Product name 3
Your comments will ultimately aid us in continually improving our products and services. We want to continue to meet and exceed your expectations. Additionally, you may Leave Seller Feedback for (店铺名) on Amazon.
We genuinely hope that your experience with our store was one that was positive and memorable. Thank you in advance for your valuable feedback.
Warmest regards，
(店铺名) Customer Service
一定要注意，邮件内容千万不能出现违规字眼，否则收到亚马逊警告信，关了店铺哭都没地方哭。取评论最佳的时机点是在FBA发货到送达后7天左右，一定要注意时机。同时，如果你觉得你有很好的索评模板，但是由于语言障碍表达不好，都可找语翼在线人工翻译的专业译员帮您翻译哦~
